Planning a Website Using Wireframes You may choose to design and build your website yourself using a simple Content Management System (CMS) like WordPress or Magento, or outsource this work if it seems a bit too technical for you. Either way, you will need to develop a concept and define the structure of your site, […]
The Internet is certainly disrupting many industries, from travel to taxi services, software, services, consulting and more. Most businesses have found online competition and are trying to adapt, catch up, or change models to stay relevant to the next generation of digital natives. The good news is many Internet businesses can be launched at minimal cost […]
So you’ve decided to start a new venture online. Great! You might be wondering where to start your online business…and you’ve come to the right place. Let’s discuss the options: Assuming you are developing an ecommerce business, your site will primarily serve to do two things: Act as a sales funnel, persuading each customer to buy […]
Already have a thriving offline business? Perhaps you can increase sales revenue and exposure by taking your bricks and mortar business online; web visitors can discover your business through new channels, and choose to either buy online or visit your physical store in person. Is Your Business Suited To Going Online? First things first: not […]
OBA Guest blogger Anthony Lance, founder of Phatrice.com, shares their company’s experiences regarding the 4 big pitfalls for digital startups: 1. Probably the biggest temptation for online based startups is to put too much emphasis on the digital experience right at the beginning. We dropped most of our initial funding into building a snazzy site, but […]
If you want to set up your own website on your own domain and add a moderate level of customisation, a Content Management System (CMS) can be a great place to start. A CMS is a ready-made and tested website, that allows you to extend and add to the functionality by way of plugins, without […]
