Wondering how to optimise your web copy? While you are writing copy for your prospective human customers, it’s also crucial to remember what the search engine robots also need to see in order to rank your pages well, and thus reward the relevance of your site to the web-browsing public’s enquiries. Getting your copy right for […]
Choosing the right domain for an ecommerce business can be one of the most crucial decisions around branding, marketing and developing your business. Get this right, and people will find your site more easily, remember your brand quicker, and you’ll see more business coming in your virtual doors. So, how to choose and register a domain […]
What are keywords? Here in our Beginner’s Guide to Keywords and SEO, we discuss exactly what keywords are and how to get these right to generate large amounts of organic traffic. Simply put, keywords are individual words or phrases that search engines use to match people’s search enquiries with relevant content on the web. For […]
Maintaining a blog about your business, industry, and products/services you are selling is one of the best ways to boost your search rankings and drive large volumes of organic (non-paid for) web traffic to your site. If you think about it, millions of people get online and search Google, Yahoo and Bing daily for things […]
