Have you ever felt out of your depth in a discussion about email marketing? You’re not the only one. These top 21 email marketing terms & definitions below will grow your knowledge and understanding about email marketing, and help you look and feel like an email pro. Read on! 1. Above The Fold This is the part of […]
Guest writer Nishant Kapoor, Founder of PetProject.hk, LifeProject.hk, and entirecommerce.co, shares his 12 Steps to Optimise ecommerce Conversion Rates: We broadly define conversion as those people that buy something, or perform a pre-defined action on our website, as a percentage of the number of people who visit our website. Conversion is the holy […]
Understanding Your Online Market and Competitors – It’s easier than you might expect! In an online business, it’s possible to estimate the potential size of your customer base through a few handy tools provided by the major search engines. Large amounts of search traffic, or overall search volumes increasing over time may indicate that your […]
