Posts tagged web copy

12 Steps to Optimise ecommerce Conversion Rates

26/01/2016 Written by Damien
12 Steps to Optimise ecommerce Conversion Rates

Guest writer Nishant Kapoor, Founder of PetProject.hk, LifeProject.hk, and entirecommerce.co, shares his 12 Steps to Optimise ecommerce Conversion Rates:     We broadly define conversion as those people that buy something, or perform a pre-defined action on our website, as a percentage of the number of people who visit our website. Conversion is the holy […]

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How To Optimise Your Web Copy

18/06/2015 Written by Damien
How To Optimise Your Web Copy

Wondering how to optimise your web copy? While you are writing copy for your prospective human customers, it’s also crucial to remember what the search engine robots also need to see in order to rank your pages well, and thus reward the relevance of your site to the web-browsing public’s enquiries. Getting your copy right for […]

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