If you choose to operate an eCommerce business and sell physical products, you may be best advised to start your shop on a marketplace platform (like eBay/Lazada/Rakuten), or use a CMS with a shopping cart function. If however your business is a technology related company, or an online information product or service, you may need […]
If you want to set up your own website on your own domain and add a moderate level of customisation, a Content Management System (CMS) can be a great place to start. A CMS is a ready-made and tested website, that allows you to extend and add to the functionality by way of plugins, without […]
If you use a Content Management System (CMS), you may well choose a pre-designed “theme” for your website and feel you don’t have to be too concerned with designing your page from scratch. It is however still important to have an understanding of good web design principles; getting the basics right will help you look […]
What are keywords? Here in our Beginner’s Guide to Keywords and SEO, we discuss exactly what keywords are and how to get these right to generate large amounts of organic traffic. Simply put, keywords are individual words or phrases that search engines use to match people’s search enquiries with relevant content on the web. For […]
With a global audience and billions of people spending more and more time online these days, you may want to consider launching an online business. Let’s discuss some of the pros and cons of online business and taking to the internet for your next venture. Pros of Online Businesses: 1. Open 24/7 Ever browsed the internet at […]
In coming up with a business idea, it helps to start by taking stock of all of the things you’re good at, have an expertise in, or enjoy doing regularly. Take some time to write a list out of all these things and their derivatives. This might take you a little while, so open a new […]
Search Engine Optimisation (SEO) is the art of being found and ranked highly by the major search engines. Search businesses compete on serving up the most relevant results to their customers, the browsing public, and it’s your job to learn what these search companies are looking for so that you get the best results and […]
Many new businesses are launched every day and you’ve probably heard the stats: 90-something percent of businesses fail in the first 5 years, etc, etc. It’s true, starting a new business can be a high-risk move and many fail for lack of planning, skills, capital, or other unforeseen hurdles. There are fortunately a number of common skills […]
So you’ve decided that you would like to start your own business (or a new business unit). One of the first things you need to ask yourself is what do you want to get out of the business? This often means different things to different people, and setting out with a clear goal in mind […]
Maintaining a blog about your business, industry, and products/services you are selling is one of the best ways to boost your search rankings and drive large volumes of organic (non-paid for) web traffic to your site. If you think about it, millions of people get online and search Google, Yahoo and Bing daily for things […]
